Women's Empowerment Model With A Creative Economic Community Approach To Improve Family Welfare In Beringin Village Deli Serdang Regency
DOI:
https://doi.org/10.70062/globaleconomics.v2i3.345Keywords:
Business Training, Creative Economy, Entrepreneurial Motivation, Family Welfare, Women EmpowermentAbstract
The worsening economic conditions in this new normal era have made the family economy even worse. The prolonged lockdown conditions have limited employment opportunities, while income has decreased. To balance the amount of expenditure and family income, additional family income is needed, in conditions like this, the role of a woman in a family is needed. This study will try to examine and formulate a model of women's empowerment with a creative economy community approach in improving family welfare. Rural women's empowerment activities that will be carried out are providing entrepreneurial motivation, forming business groups, training and business management. Data were collected using observation, interview and questionnaire methods. This research was conducted on village communities, especially housewives in Beringin Village, Beringin District, Deli Serdang Regency. The research used experimental and survey methods. Data analysis techniques used qualitative and quantitative descriptive methods. The outputs of the research are (1) a draft model of women's empowerment with a creative economy community approach in improving family welfare and (2) publication in a national journal with a Technology Readiness Level (TKT) level three. The results of this first year of research are a draft model of women's empowerment. This empowerment model is able to attract the attention of women to actively participate in improving family welfare.
References
Bahtera, N. I. (2022). A women’s empowerment program based on local wisdom to improve the welfare of coastal communities. Jurnal Abdi Insani, 4(3), 55–70.
Bayuconan. (2013, February 28). 7 basic secrets to success in running a culinary business. Kompasiana. http://www.kompasiana.com/bayuconan/7-rahasia-dasar-sukses-menjalankan-bisnis-kuliner_54f775bca3331174658b459c
Deli Serdang Regency Government — Community Empowerment Agency. (2022). Report on women's empowerment and local economic development programs in Beringin District. Deli Serdang: Community Empowerment Agency (internal report).
Dewi, N. A. W. T. (2024). Empowering women to improve family welfare: A local wisdom approach. SENADIMAS Proceedings, 1–15.
Hadipramana, J. (2019). Youth mentoring program for socio-economic impacts in Beringin District. Journal of Community Service, 3(2), 12–26.
Hidayat, S., Djumena, I., & Darmawan, D. (2018). Women’s empowerment based on creative economy through training in making doormats from waste cloth. Journal of Nonformal Education and Community Empowerment, 2(1), 45–58.
Inspiration for Noble Success. (2013, January 9). The story of a successful entrepreneur in the field. Inspiration for Noble Success. http://inspirasisuksesmulia.blogspot.com/2013/01/kisah-pengusaha-sukses-di-bidang.html
Khairunnisa, I. N. (2022). Indonesian women’s participation in the creative economy: Potential and obstacles. Journal of Social Sciences and Humanities, 6(4), 210–228.
Latifah, E. (2025). Community empowerment through creative economic entrepreneurship: A study of agribusiness-based empowerment. Journal of Social Management, 7(1), 101–118.
Ma’arif, L. (2020). Community empowerment model: Theory and application in the development of creative MSMEs. Yogyakarta: Pustaka Pemberdayaan.
Maulina, R. (2024). Empowering the creative economy of informal women’s groups: A case study of coastal areas. Journal of Economics and Development, 11(1), 77–93.
Ministry of Tourism and Creative Economy of the Republic of Indonesia. (2021). National creative economy development strategy 2021–2024. Jakarta: Ministry of Tourism and Creative Economy.
Nasution, R. A., & Marsnely, A. (2023). Empowering women through home industry towards a creative economy in Batam City. Manaruko: Journal of Community Service, 2(1), 8–14.
Putri, A. R., & Sihombing, D. (2019). The role of women’s farming groups in increasing village family income. Journal of Community Empowerment, 8(2), 99–114.
Rukmini, R., & Murniyanti, S. (2014). The influence of human resource competence on employee work effectiveness at PT. Kawasan Wisata Pantai Cermin Theme Park and Resort Hotel. Jurnal Ekonomikawan, 14(1), 28–886.
Rukmini, R., Wibowo, M. R., Tiara, S., Murniyanti, S., & Nurjihan, H. L. (2022). Socialization of income tax article 21 for individual taxpayers in the context of supporting the village development program/thematic community service program in Sampali Percut Sei Tuan Village. Journal Liaison Academia and Society, 2(2), 106–113.
Sari, A. L., Irwandi, I., Rochmansjah, H. R., & Nurdiansyah, I. (2021). MSMEs, gender equality, and women’s empowerment in Indonesia. Indonesian Journal of Economics and Statistics, 1(1), 22–32.
Sitepu, R., & Research Team. (2024). Empowering women through entrepreneurship development towards a creative economy. Journal of Community Service Consortium, 5(2), 34–49.
Women’s World Banking Indonesia. (2024). Empowering Indonesia’s artisans (English ed.). Women’s World Banking — Policy brief translation.
